The Advertising Association said total spending was down 12.7% year on year.
Financial and business terms. 2012.
Advertising Association Of The West - AAW — A regional advertising group based on the American West Coast that was formed to protect and promote the advertising trade, and uphold high industry standards. The Advertising Association of the West s predecessor organization, the Pacific Coast… … Investment dictionary
Advertising Association — According to itself, the Advertising Association (AA) is a federation of 31 trade bodies and organisations representing the advertising and promotional marketing industries including advertisers, agencies, media and support services in the United … Wikipedia
Advertising Association — AA An organization representing the interests of advertisers, advertising agency, and the media. Founded in 1926, it collects and assesses statistics on advertising expenditure as well as running an annual programme of seminars and training… … Big dictionary of business and management
Outdoor Advertising Association of America — Outdoor Advertising Association Type Non profit Founded 1891 Headquarters Washington, DC Website www.oaaa.org The Outdoor Advertising Association of America (OAAA) is a trade association representing the outdoor advertising industry in the United … Wikipedia
Advertising Standards Authority (United Kingdom) — The Advertising Standards Authority (ASA) is the independent self regulatory organisation (SRO) of the advertising industry in the United Kingdom. The ASA is a non statutory organisation and so cannot interpret or enforce legislation. However,… … Wikipedia
the AA — UK US noun UK MARKETING ► THE ADVERTISING ASSOCIATION(Cf. ↑the Advertising Association) … Financial and business terms
Advertising Federation Of America - AFA — A regional advertising group based on the U.S. East Coast that was formed uphold high advertising standards and also to protect and promote the advertising trade. Its predecessor organization, the National Federation of Advertising Clubs, was… … Investment dictionary
Association of National Advertisers — The Association of National Advertisers is a representative body for the marketing community in the United States of America. ANA’s membership includes 400 companies with 9,000 brands that collectively spend over one hundred billion dollars in… … Wikipedia
Advertising research — is a specialized form of marketing research conducted to improve the efficiency of . According to MarketConscious.com, “It may focus on a specific ad or campaign, or may be directed at a more general understanding of how advertising works or how… … Wikipedia
Advertising Research Foundation — The Advertising Research Foundation (ARF) is a nonprofit industry association for creating, aggregating, synthesizing and sharing the knowledge in the fields of advertising and media. It was founded in 1936 by the Association of National… … Wikipedia
